{"id":3274,"date":"2025-04-01T21:08:36","date_gmt":"2025-04-01T21:08:36","guid":{"rendered":"https:\/\/info-eforie.ro\/index.php\/2025\/04\/01\/dupa-trei-zile-de-show-uri-caracterizate-de-stil-si-eleganta-mercedes-benz-bucharest-fashion-week-se-inchide-cu-o-petrecere-surprinzatoare-organizata-de-iqos\/"},"modified":"2025-04-01T21:08:36","modified_gmt":"2025-04-01T21:08:36","slug":"dupa-trei-zile-de-show-uri-caracterizate-de-stil-si-eleganta-mercedes-benz-bucharest-fashion-week-se-inchide-cu-o-petrecere-surprinzatoare-organizata-de-iqos","status":"publish","type":"post","link":"https:\/\/info-eforie.ro\/index.php\/2025\/04\/01\/dupa-trei-zile-de-show-uri-caracterizate-de-stil-si-eleganta-mercedes-benz-bucharest-fashion-week-se-inchide-cu-o-petrecere-surprinzatoare-organizata-de-iqos\/","title":{"rendered":"Dup\u0103 trei zile de show-uri caracterizate de stil \u0219i elegan\u021b\u0103, Mercedes-Benz Bucharest Fashion Week se \u00eenchide cu o petrecere surprinz\u0103toare organizat\u0103 de IQOS"},"content":{"rendered":"
\n

Mercedes-Benz Bucharest Fashion Week a tras cortina, dar despre festival \u0219i petrecerea de\u00a0\u00eenchidere organizat\u0103 de IQOS se va vorbi \u00eenc\u0103 mult\u0103 vreme.<\/p>\n

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Spectacole de mod\u0103, prezent\u0103ri\u00a0de colec\u021bii \u0219i tendin\u021be, \u021binute \u0219i accesorii \u00eendr\u0103zne\u021be \u2013 stilul provocator \u0219i rafinamentul \u2013\u00a0acestea au fost cuvintele de ordine zilele acestea \u00een Bucure\u0219ti. Peste 6000 de spectatori au\u00a0participat anul acesta la evenimentele din cadrul Mercedes-Benz Bucharest Fashion Week.\u00a0Prin cele dou\u0103 edi\u021bii de anul acesta, cea din 27-29 martie \u0219i cea din octombrie, Mercedes-\u00a0Benz\u00a0Bucharest Fashion Week intr\u0103 \u00een calendarul interna\u0163ional al evenimentelor de fashion \u0219i\u00a0design.<\/p>\n

ALMAZ a st\u00e2rnit din nou valuri intense de aplauze la show-ul organizat la Galeria Nicodim.\u00a0Misiunea Andrei Olaru, creatoarea din spatele brandului ALMAZ, \u0219i-a atins scopul: s\u0103 creeze\u00a0o experien\u021b\u0103 real\u0103, nefiltrat\u0103, care s\u0103 r\u0103m\u00e2n\u0103 \u00een mintea publicului \u0219i s\u0103-l fac\u0103 s\u0103 priveasc\u0103\u00a0lucrurile diferit. Sub tema \u201eRe-Imagineaz\u0103\u201d propus\u0103 de IQOS, ALMAZ a creat o pies\u0103\u00a0vestimentar\u0103 \u00een edi\u021bie limitat\u0103, cu un twist subtil, un produs \u201emust have\u201d ce se poate asorta\u00a0\u00een cele mai rafinate moduri \u0219i adaptate unui stil personal.<\/p>\n

\u00cen cadrul Mercedes-Benz Bucharest Fashion Week, IQOS a combinat interesul pentru frumos\u00a0\u0219i talente \u00een formare cu preocuparea constant\u0103 pentru propria comunitate. Din colaborarea\u00a0cu fotograful de fashion \u0219i beauty \u0218tefan Dani s-a n\u0103scut un spa\u021biu special amenajat la\u00a0Muzeul\u00a0Na\u021bional de Art\u0103 al Rom\u00e2niei pentru cei care \u0219i-au dorit s\u0103 tr\u0103iasc\u0103 experien\u021ba fotografiei de\u00a0mod\u0103, dar \u0219i un experiment fotografic \u00een urma c\u0103ruia un consumator IQOS va avea \u0219ansa s\u0103\u00a0ajung\u0103 pe coperta unei reviste de fashion de prestigiu din Rom\u00e2nia.<\/p>\n

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Finalul festivalului a venit cu o petrecere special\u0103 pregatita cu partenerul de \u201centertainment\u201d\u00a0IQOS: The Brunch Affair. Evenimentul a adunat la un loc cele mai libere spirite \u0219i cele mai\u00a0curajoase \u021binute, personalit\u0103\u021bi din industria fashion & lifestyle, figuri emblematice care\u00a0definesc tendin\u021bele la nivel interna\u021bional, \u00eentr-o atmosfer\u0103 vibrant\u0103, \u00een care creativitatea \u0219i\u00a0elegan\u021ba s-au \u00eempletit memorabil, sub o coloan\u0103 sonor\u0103 dinamic\u0103.<\/p>\n

Mai mult dec\u00e2t o petrecere, sub tema Arta Schimb\u0103rii, IQOS Closing Party @ Mercedes \u2013 Benz\u00a0Bucharest Fashion Week a fost o declara\u021bie despre schimbare, inova\u021bie \u0219i reimaginarea\u00a0viitorului. Momentul IQOS, regizat de Carmen Lidia Vidu \u0219i pus \u00een scen\u0103 de Zarug, a avut \u00een\u00a0centru arta, cultura \u0219i tehnologia \u00eentr-un spa\u021biu unde trecutul \u0219i viitorul s-au \u00eent\u00e2lnit \u00eentr-un\u00a0spectacol vizual unic, inspirat de mitologia greac\u0103 \u0219i care a surprins esen\u021ba IQOS: dep\u0103\u0219irea\u00a0conven\u021biilor \u0219i crearea de noi experien\u021be.<\/p>\n

\u201eEste un mash-up \u00eentre tehnologie, cultur\u0103 \u0219i mod\u0103 sub pretextul piesei Fashion Path a\u00a0Amandei Lear \u00een care am integrat elemente care s\u0103 sugereze c\u0103 toate aspectele vie\u021bii umane sunt interconectate \u0219i c\u0103 tot ceea ce facem \u00eempreun\u0103 ne face, simbiotic, coautori la un act\u00a0cultural care ne atinge pe to\u021bi. Iar tehnologia \u0219i inova\u021bia nu fac dec\u00e2t s\u0103 poarte spre viitor toate aceste aspecte ale societ\u0103\u021bii noastre.\u201d, explic\u0103 Zarug conceptul din spatele momentului IQOS care a deschis petrecerea Mercedes-Benz Bucharest Fashion Week.<\/p>\n

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Cu convingerea c\u0103 lumea apar\u021bine celor care \u00eendr\u0103znesc s\u0103 vad\u0103 dincolo de limite, IQOS a lansat o nou\u0103 provocare: reimagineaz\u0103 viitorul, provoac\u0103 normele, creeaz\u0103 schimbarea \u00eentr-un spa\u021biu \u00een care realitatea se rescrie constant. C\u00e2nd tehnologia \u0219i designul se \u00eembin\u0103 armonios, apar solu\u021bii care transform\u0103 obiceiurile \u0219i creeaz\u0103 o nou\u0103 cultur\u0103 a alegerilor responsabile.<\/p>\n

IQOS \u0219i Mercedes-Benz Bucharest Fashion Week este un parteneriat conturat sub semnul\u00a0viziunii, creativit\u0103\u021bii \u0219i inova\u021biei. O intersec\u021bie a min\u021bilor creative care reg\u00e2ndesc conven\u021biile \u0219i seteaz\u0103 noi standarde. O colaborare \u00eentre branduri care \u00eemp\u0103rt\u0103\u0219esc aceea\u0219i dorin\u021b\u0103 de schimbare \u0219i accept\u0103 provoc\u0103rile, pe care le redefinesc \u0219i le poart\u0103 mai departe.<\/p>\n

___ <\/p>\n

Material sus\u021binut de IQOS <\/b><\/p>\n

IQOS nu este lipsit de riscuri. Elibereaz\u0103 nicotin\u0103, care provoac\u0103 dependen\u021b\u0103. IQOS este\u00a0destinat adul\u021bilor care altfel ar continua s\u0103 fumeze sau s\u0103 foloseasc\u0103 produse cu nicotin\u0103.<\/p>\n<\/p><\/div>\n

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Mercedes-Benz Bucharest Fashion Week a tras cortina, dar despre festival \u0219i petrecerea de\u00a0\u00eenchidere organizat\u0103 de IQOS se va vorbi \u00eenc\u0103 mult\u0103 vreme. Spectacole de mod\u0103, […]<\/p>\n","protected":false},"author":1,"featured_media":3275,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_monsterinsights_skip_tracking":false,"_monsterinsights_sitenote_active":false,"_monsterinsights_sitenote_note":"","_monsterinsights_sitenote_category":0,"footnotes":""},"categories":[6],"tags":[],"class_list":["post-3274","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-popular"],"aioseo_notices":[],"_links":{"self":[{"href":"https:\/\/info-eforie.ro\/index.php\/wp-json\/wp\/v2\/posts\/3274","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/info-eforie.ro\/index.php\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/info-eforie.ro\/index.php\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/info-eforie.ro\/index.php\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/info-eforie.ro\/index.php\/wp-json\/wp\/v2\/comments?post=3274"}],"version-history":[{"count":0,"href":"https:\/\/info-eforie.ro\/index.php\/wp-json\/wp\/v2\/posts\/3274\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/info-eforie.ro\/index.php\/wp-json\/wp\/v2\/media\/3275"}],"wp:attachment":[{"href":"https:\/\/info-eforie.ro\/index.php\/wp-json\/wp\/v2\/media?parent=3274"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/info-eforie.ro\/index.php\/wp-json\/wp\/v2\/categories?post=3274"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/info-eforie.ro\/index.php\/wp-json\/wp\/v2\/tags?post=3274"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}